Privacy Policy
Last update: 19.02.2026
We (also known as "We", "Us" or "Our") are committed to protecting your personal data and privacy.
This Privacy Policy outlines how we collect and store the information you provide through Azure Investford (the "Website").
We uphold the following principles:
To ensure transparency regarding how we process and collect your personal information:
We want to ensure you can make informed decisions about how your Personal Data is used and processed. That's why we've created this website—to keep you informed through clear, transparent communication about Personal Data handling practices.
When we believe you need additional details, we'll provide them at the right time.
We're here to help. If you have any questions or need clarification about data protection limitations under applicable law, please don't hesitate to reach out. You can contact us via email at: info@azureinvestford.com
Your personal data will only be used for the purposes outlined in this Policy.
Personal Data may be processed by us to deliver our website and Services, including connecting you with third-party trading platforms, enhancing site functionality, protecting our rights and interests, meeting regulatory obligations, and conducting administrative activities. We also process your Personal Data to better understand your preferences and needs.
To access important tools that help protect your rights regarding personal data:
To help you exercise your rights, we have dedicated resources available. Please contact us at any time to request information about your personal data. We can modify or delete your information, restrict its use for specific or general purposes, transfer it to you or a third party, and accommodate other reasonable requests you may have.
Protect Your Personal Information
While we cannot guarantee absolute security of your Personal Data, we remain committed to employing a range of advanced methods and techniques to safeguard your information. Our Privacy and Security Policy provides full details on our protective measures.
1. The Scope?
This policy outlines the types of personal data we collect from individuals and how we process, share, and protect it. This policy applies to information that relates to an identified or identifiable natural person—someone who can be directly identified or recognised through a combination of information we hold or can access. We define "processing" as any activity involving the collection, use, management, structuring, or storage of personal data. Our services are intended for general audiences and are not designed for anyone under 18 years old. We do not knowingly collect information from minors, nor do we permit them to use our services. Should we become aware of any personal data belonging to a child, we will delete it promptly.
2. What Personal Data Do We Hold About You?
When you access our services, channels, or website, we collect your Personal Data. We may request this information directly from you in certain instances, or gather it by analysing your use of our services and channels, or through information received from our third-party partners.
3. You are not required to disclose personal information to the company, and there are no consequences for declining to do so.
You're not required to provide us with any personal data. However, in certain situations, withholding personal information may prevent us from delivering our services or limit your access to the website.
4. What Personal Data Do We Collect? When you visit our website, we gather the following personal information:
This includes information about your online activity log, data about your traffic (including IP address, date and time of access, and language settings), software crash logs, browser type, and device information. This data is non-personal and cannot be used to identify you.
Personal Data We Receive From You: any personal information you provide when you connect with a third-party online trading platform through us.
Personal Information You Provide to Third-Party Platforms: this information includes your full name, address, phone number, and email address, provided to facilitate trading transactions.
5. Legal Basis and Reasons for Processing Your Personal Data
Your Personal Data is processed by the company in accordance with the purposes outlined in this section and the applicable legal basis for such processing.
The Company cannot process your Personal Data without a valid legal basis. The legal grounds on which the Company may process your Personal Data are as follows:
- You have consented to the processing of your Personal Data for specific purposes, including when you submit personal information through the Website so that we can transfer it to a third-party trading platform.
- The Company or a third party may need to process your information to pursue their legitimate interests. For example, this may be necessary to enhance our Services or defend against legal claims.
- Processing must comply with legal obligations.
Contact us via email for further information about the processing required to protect our legitimate interests.
Below is a list of the reasons and legal grounds under which we may use your Personal Data.
Scope
Legal Basis
We may share your personal information with third-party partners at your request to facilitate access to digital trading services.
You have consented to the processing of your Personal Data for one or more purposes.
2. To address your requests, questions or concerns
We require your Personal Data to assist you with any enquiries you may have about our Services.
We need to process your data to protect the Company's legitimate interests or those of a third party.
3. To fulfil legal obligations – Personal Data is processed to comply with applicable legal, administrative, and judicial requirements.
To meet regulatory requirements, we must process your information.
4. To Enhance Our Services
We may use your Personal Data to improve and enhance Our Services. This includes analysing crash reports and malfunction data collected in relation to the Services.
We may process your information based on legitimate interests of the Company or a third party.
5. To prevent fraud and misuse of our services
We may process your data where required by the legitimate interests of the Company or a third party.
6. To perform and manage actions in accordance with Our Services requirements
This includes back-office operations, business development initiatives, strategic planning, and oversight activities.
We need to process personal data to protect the legitimate interests of the Company or a third party.
7. To conduct analysis, such as statistical analysis
We use various analytical techniques, including statistical methods, to make informed decisions on different matters.
We need to process your data to support the legitimate interests of the Company or a third party.
8. To protect our assets, rights and interests as well as those of third parties, we process Personal Data to establish and defend legal claims
Personal Data may be processed by us to safeguard our rights, interests and assets, or those of third parties, in accordance with applicable laws, regulations, agreements and our terms and policies.
We need to process personal data to protect the legitimate interests of the Company or a third party.
6. Disclosure of Personal Data to Third Parties
The Company may share your Personal Data with third-party service providers, such as hosting and storage providers, as well as for IP address information and user experience analysis.
At your request, we can provide your Personal Data to third-party trading platforms. Your Personal Data will be shared with these platforms subject to their respective privacy policies. Please note that your Personal Data may be shared with multiple trading platforms.
The Company may also share Personal Data with related entities and business partners to enhance and improve the products and services we offer.
We may disclose Personal Data to regulatory authorities, local authorities, or other official bodies when necessary to protect the rights of third parties or safeguard assets.
Additionally, we may share your Personal Data with potential investors, buyers, lenders, or other entities within our group of companies in connection with corporate transactions, including asset transfers, sales, mergers, restructurings, consolidations, or insolvency proceedings involving the Company or any affiliated business.
7. Third-Party Cookies and Services
Third-party service providers, including advertising and analytics companies, may be used on our website. These providers may also use cookies or similar technologies. Cookies are small text files stored on your device when you visit our website. We use cookies to gather information about your preferences and browsing habits, improve your user experience, remember your settings, and customise the products and services we offer you. Cookies also help us collect statistics and analytics data. We use two main types of cookies. Session cookies are temporary and are deleted when you close your browser. Persistent cookies remain on your device after you close your browser and help us identify returning users, allowing you to access our website more seamlessly.
Types of Cookies:
They may be used by us in accordance with their intended purpose:
The type of cookie
Cookies are essential for our website to function properly
Scope
These cookies are essential for you to access the features and services you've requested and to navigate our website. They enable your device to download and stream data, allowing you to move between pages, use website features, and return to previously visited sections.
Without these cookies, the website cannot function properly or deliver the information and services you've asked for.
Additional Information
Cookies collect Personal Data, such as your username and last login date, to confirm your active session on the site. These are automatically erased when you close your web browser (session cookies).
The type of cookie
Functionality Cookies
Scope
Cookies help us recognise you when you visit our site and remember your preferences.
Additional Information
Cookies collect personal data, such as your username and last login date, to confirm your active session on the site. These are automatically cleared when you close your web browser.
The type of cookie
Cookies for performance
Scope
We use cookies to collect performance data and enhance your experience on our website. They also enable us to analyse how our site is being used.
Additional Information
Cookies store anonymous data that isn't linked to any identifiable individual. Some cookies are removed when you close your browser, while others remain valid indefinitely.
Cookies are blocked or removed
To block or remove cookies, you'll need to adjust your browser settings. Below are links to guide you through the process for some of the most popular browsers.
- Firefox
- Microsoft Edge
- Google Chrome
- Safari
Please note that certain website features or functions may not work as expected if this occurs.
ONLINE TRACKING NOTICE
This service does not currently support do-not-track signals.
8. Retention of your personal data
The Company retains your Personal Data for as long as necessary to fulfil the purpose described in this Policy, or as permitted by applicable law, regulations, and relevant orders.
We may share your information with third-party trading platforms for a period of 12 months. With your consent, we will continue sharing your data for a further 12 months.
We regularly review the Personal Data we hold to confirm it remains necessary and delete it when no longer required.
9. Transfer of Personal Information to Third-Party Countries or International Organisations
Your personal information may be transferred to other countries or to international organisations. We take all necessary steps to safeguard your personal data and ensure that you can assert your rights and access effective legal recourse. These protections and safeguards are available to all residents of the EEA (European Economic Area).
- Transfer to a third country or international organisation that the EU Commission has determined provides adequate protection for Personal Data under Article 45(3) of Regulation 2016/679 of the European Parliament and Council of 27 April 2016 (the "GDPR").
- The transfer is made in accordance with a legally binding and enforceable agreement between public entities or authorities under Article 46(2)(a).
- Data transfers are carried out in accordance with the Standard Contractual Clauses approved by the EU Commission under Article 46(2)(c) of the GDPR. You can review these clauses on the EU Commission's official website at https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/model-contracts-transfer-personal-data-third-countries_en.
The Company can provide detailed information about the security measures it uses to protect your Personal Data when transferred to third-party countries or international organisations. Please contact us at info@wealthwaydigital.uk for more information.
10. Security of Your Personal Data
We have implemented appropriate organisational and technical measures to protect your Personal Data, including safeguards against accidental or unlawful destruction, loss, or alteration. We cannot guarantee that the security of your Personal Data will be maintained without error. We are not liable for any indirect, incidental, or consequential damages arising from the use or disclosure of your Personal Data, including loss due to transmission errors, unauthorised access by third parties, or other circumstances beyond our control. We may be required by law or other obligations beyond our control to disclose your Personal Data to third parties, such as public authorities. We cannot control how third parties secure your Personal Data in these situations. Data transmission over the internet cannot be guaranteed as completely secure. The Company cannot ensure the security of Personal Data you transmit to us via the internet.
11. Hyperlinks to Third-Party Websites
The website contains links to third-party websites and applications that operate independently of the Company. We are not responsible for how these third parties collect or process your Personal Data. This Policy does not apply to activities conducted through such external sites or apps.
Before accessing or using any third-party website or application, we recommend that you review their privacy policies. We also advise you to exercise caution when sharing your Personal Data with them.
12. Changes to This Policy
Before visiting any third-party websites or apps, we recommend reviewing their privacy policies to understand how they handle your information. Please exercise caution when sharing your Personal Data with external platforms.
13. Your rights regarding your personal information
You have the right to request verification of your Personal Data, rectify any inaccuracies, and delete Personal Data that we no longer require. You may also restrict how we process your personal information.
If you are a resident of the EEA, please refer to this page:
You can exercise these rights by submitting a written request to the email address below.
Access Rights
You have the right to confirm whether we are processing your Personal Data and to access it. If we are processing your data, we will provide an electronic copy at no charge. Additional copies may incur a reasonable fee. Data will be provided electronically upon request.
We cannot fulfil your access request if doing so would conflict with the rights and freedoms of others. In such cases, we may refuse the request or limit our response.
Right to Rectification
You have the right to request that any inaccurate or incomplete Personal Data concerning you be corrected, taking into account the purpose of processing.
Right to Erasure
We will delete your Personal Data if: (a) it is no longer necessary for the purpose it was collected; (b) you withdraw consent and we have no other legal basis to process it; (c) you object to processing based on legitimate interests; (d) the data has been unlawfully processed; or (e) we are legally required to delete it.
This right does not apply if processing is necessary to comply with a legal obligation under EU or Member State law, or to establish, exercise, or defend legal rights.
Processing Restrictions
You may request that we limit processing of your Personal Data if you dispute its accuracy.
If you request a restriction, we will only retain your Personal Data if you consent, or if it is needed to establish, exercise, or defend legal rights, or protect the rights of another individual, or for a substantial public interest within the EU or a Member State.
Right to Data Portability
If processing is carried out by automated means and is based on your consent or a contract you are party to, you have the right to receive your Personal Data in a structured format.
You may request that we transfer your Personal Data directly to another controller, where technically feasible. Exercising your right to data portability does not affect your right to erasure, and it does not interfere with the rights or freedoms of others.
Right to Object
You have the right to object at any time to processing of your Personal Data based on legitimate interests pursued by us or a third party, including profiling. We may continue processing only if we can demonstrate compelling legitimate grounds that outweigh your rights and freedoms, or if processing is necessary to establish, exercise, or defend legal rights.
For direct marketing, you have the right to object to processing of your Personal Data at any time.
Right to Withdraw Consent
You may withdraw your consent for us to process your Personal Data at any time. This does not affect the validity of any processing that occurred before your withdrawal.
You have the right to lodge a complaint with your local supervisory authority.
You may appeal to a supervisory authority designated by your Member State to protect individual rights in relation to Personal Data processing within the European Union.
EU and Member State laws may limit the rights described in this section.
We will respond to your request within one month of receipt. If necessary, we may extend this period by up to two months, depending on the complexity and volume of your request. We will notify you of any extension and the reasons within one month of receiving your request.
We will provide the requested information at no cost unless your request is unfounded, excessive, or repetitive. In such cases, we may charge a reasonable administrative fee or decline to respond. If we have concerns about your identity, we may request additional information to verify it.